USA TODAY is reporting today that a study by the University of Calgary shows that people who have one drink of alcohol a day are up to 25 percent less likely to have heart disease, compared to those who don't drink daily.

An apple a day keeps the doctor away. Apparently, so does a beer.

USA TODAY is reporting today that a study by the University of Calgary shows that people who have one drink of alcohol a day are up to 25 percent less likely to have heart disease, compared to those who don't drink daily.

Another study, USA TODAY says, showed that people who have a drink a day are likely to have better cholesterol scores than those who don't.

A few ideas to localize this one:

• Talk to a few doctors or health professionals in your market about this study. Do they believe it? What kind of advice do they give patients when it comes to drinking?

• Without getting too technical, what is it about alcohol that makes it OK to have one, but not two? See if a medical professional can explain that in simple terms. What's the good stuff that's in a beer?

• It would be fun to talk to a bar owner or even a group of folks who are gathered at a bar about this study. Are they living proof it's working? Or are they ignoring the one drink a day rule?

• This would be a fun Facebook or poll question on your website.